Lead Generation, the gathering of information...Read More
No. There is no doubt that pressure selling over the telephone can achieve numerous unqualified leads, appointments or sales. We are not that kind of business. We offer a quality service using experienced staff who represent companies professionally when working on their behalf. The leads, appointments, information or sales generated are qualified and productive.
Telesales is the use of the telephone for selling and promoting products or services to a business or consumer base.
The modern use of the word “Telemarketing” refers to anything related with the use of the telephone, including Telesales.
For example research, event confirmation or database building and cleaning.
The list is endless and many examples are given on our “Tele-Marketing” page.
Mail shots are a cheap way of achieving few results. Usually about a 1-3% response is achieved in any area where mail shots are used. Often, mail shots are not seen by the real decision maker. Compare this to Telemarketing or mail shot that is followed with Telemarketing and which focuses on the decision maker. This ensures that a response is achieved from each call and produces positive results ranging from 15-50% in many projects, depending on the product or service.
If these result percentages are compared financially, telemarketing achieves the best returns on investment when used to promote the right products or services.